Anima Auricchio
The “Anima Auricchio” project was born with the aim of telling three different personalities that could reflect three different sets of Auricchio’s products.
The brief consisted of a storyboard that told the day and the way in which it was addressed by the gentle soul.
I was assigned the gentle and balanced soul, that is a person who enjoys the moment without letting himself be overwhelmed by the frenzy of the daily life. So, I made four illustrations whose social media publications told this personality and his world, but above all they were also used for a contest organized by Auricchio. The winners received a selection of products belonging to the category "Anima gentile" on whose packaging was printed the last of the illustrations made.
T H A N K S !
